Peranan Biaya Advertensi Terhadap Peningkatan Volume Penjualan Kacamata pada Mardian Optical Samarinda
dc.contributor.author | Firdaus, Muhammad | |
dc.contributor.author | Abdullah, Alwi | |
dc.contributor.author | Arifin, Zainal | |
dc.date.accessioned | 2019-05-16T01:05:19Z | |
dc.date.available | 2019-05-16T01:05:19Z | |
dc.date.issued | 1993 | |
dc.identifier.citation | Buskrik, Richard. April. Principle of Marketing, the Management View, New York. Budiarto, Teguh. et.al. Manajemen Pemasaran II, Penerbit Karunika Universitas Terbuka, Jakarta, 1988. Djayakusumah, Tams. 1982. Periklanan, Penerbit Armico, Bandung. Kotler, Philip. 1980. Marketing Management, Analisys, Planning and Control. Printice Hall Inc. USA. (Edisi Indonesia Dra.Ellen Gunawan). Kotler, Philip. 1987. Marketing Management, Analisys, Planning and Control. Edisi ke-5 Indonesia (Terjemahan Drs. Herujati Purwoko dan Drs. Jaka Wasana). Nitisemito, Alex. Marketing. Penerbit Ghalia Inonesia, Jakarta. | id_ID |
dc.identifier.uri | https://dspace.umkt.ac.id//handle/463.2017/1243 | |
dc.language.iso | id | id_ID |
dc.publisher | Universitas Muhammadiyah Kalimantan Timur | id_ID |
dc.subject | Biaya Advertensi | id_ID |
dc.subject | volume penjualan | id_ID |
dc.subject | kacamata | id_ID |
dc.title | Peranan Biaya Advertensi Terhadap Peningkatan Volume Penjualan Kacamata pada Mardian Optical Samarinda | id_ID |
dc.type | Other | id_ID |